From left: CMEx’s Simone Skinner and Canika John of the USVI Department of Tourism go over conference arrangements with Shanna Lettsome-Whyte of Frenchman’s Reef and Morning Star Marriott Beach Resort.
Photograph available at: http://tinyurl.com/cmexusvi
ST. THOMAS, United States Virgin Islands (October 19, 2011) – Movers and shakers of the media, tourism, government and civil society are preparing to examine the linkages between effective communication and wealth creation in the region’s most important industry.
Leading regional and international journalists and editors will interact with business leaders, hospitality officials, development specialists, youth delegates and government representatives for the 10-year anniversary of the Caribbean Media Exchange on Sustainable Tourism (CMEx) slated for December at the Frenchman’s Reef and Morning Star Marriott Beach Resort in St. Thomas, United States Virgin Islands.
Participants of the popular four-day conference known for its provocative sessions on the use of tourism to enhance education, environment, culture, health and wealth will meet at sessions in both St. Thomas and St. John from December 1 to 5, 2011.
“We are very pleased with both the interest and the support we have received for our 20th edition of CMEx,” stated CMEx President, Bevan Springer, who thanked the United States Virgin Islands Department of Tourism and Commissioner of Tourism Beverly Nicholson-Doty “for her visionary leadership hosting an event which attracts both regional and international media.”
CMEx team members recently visited the Territory where they held talks with the Department of Tourism, Marriottt and hotel representatives, including the president of the USVI Hotel and Tourism Association, Lisa Hamilton, and president-elect of the Caribbean Hotel and Tourism Association, Richard Doumeng of Bolongo Bay Beach Resort.
“We expect to deliver not only a stimulating, thought-provoking symposium, but we will also learn of the partnerships forged since we last met in Kingston, Jamaica last Autumn – and there have been many,” Springer reported.
A highlight of the 2011 edition in St. Thomas will be CMEx’s 2011 World Leadership Awards which are presented to visionary leaders whose support of the Caribbean delivers measurable benefits to the people of the region.
Exploring the theme: “Communicating for Clarity and Prosperity”, delegates will examine how practitioners in the Caribbean public relations industry can help promote sustainable tourism development. In the current recession topics touching directly on the industry such as airlift, fuel prices, the environment, tourism linkages and tapping emerging markets have assumed an added urgency.
Since 2001, the Caribbean Media Exchange (CMEx) has produced 19 conferences and symposia throughout the Caribbean and North America to underscore the value of the region’s largest industry, tourism, in bettering the health, education, culture, environment and wealth of Caribbean communities, at home and abroad, in a climate friendly fashion.
The upcoming CMEx meeting, hosted by the United States Virgin Islands Department of Tourism, is supported by the Barbados Tourism Authority, Barbara Pyle Foundation, Caribbean Business Enterprise Trust, Caribbean Broadcasting Union, Caribbean Tourism Organization, Choice Hotels International, 4P Group, Marketplace Excellence, michaelD. Communications, Ruder Finn, and The SpeakEasy M.E.D.I.A. Foundation.
About The Caribbean Media Exchange (CMEx)
CMEx’s mission is to support and develop the ability of the media, government, the travel and tourism industry and communities to consider the importance of tourism in sustainable development, while lending a hand to the communities involved by sharing relevant expertise, financial and in-kind assistance. For additional details, visit www.cmexmedia.org.